our commitment to positive change


Uplifting organizations and individuals committed to positive impact is one of our core values at gc2b. In the past 2 years, we've been able to collaborate with Trans Women of Color Collective, The Marsha P. Johnson Institute, and Black Trans Travel Fund to create capsule collections benefitting their respective missions. We're proud to share that we have raised over $94,000 through our capsule collections.



Trans Women of Color Collective

In honor of Black History Month 2019, gc2b and the Trans Women of Color Collective (TWOCC) partnered to present: “In Full Bloom: Celebrating the Brilliance of Black Transgender and Gender-Nonconforming Communities.”

All collaborators used their collective platforms to center, uplift, and affirm the voices and the work of Black Trans/GNC Communities. The capsule collection,“In Full Bloom”, highlighted flourishing individuals across all industries, who are currently working to empower the lives and narratives of Black Trans/GNC peoples.

Amount Raised

The collection raised: $4,794.33

Funds were donated to Trans Women of Color Collective and another Trans led collective.


Marsha P. Johnson Institute

Rebel Roots was our Pride-inspired capsule collection released in Summer 2019, intending to be inclusively uplifting for our audience while honoring and celebrating the 50th Anniversary of Stonewall. We used powerful and beautifully illustrated images of fists and flowers, along with text phrases like “Est. 1969” and “Rebel Roots Run Deep”, calling back to Stonewall as the reason we can all freely celebrate Pride each year.

Amount Raised

The collection raised: $8,121.77

Funds were donated to the Marsha P. Johnson Institute. A Gift Card Giveaway during the Stonewall Anniversary (June 24 - June 26, 2019).



In honor of Black History Month 2020, gc2b partnered with Black Trans Travel Fund! Together, we created the “Safe Travels” capsule collection, a limited run of apparel and accessories that reflect BTTF’s mission. 100% of the proceeds will be donated to the organization at the end of this campaign.

Amount Raised

The collection raised: $20,000

100% of the proceeds were donated to BTTF at the end of the campaign.


Multiple Beneficiary Organizations

JULY 2020

At gc2b we have been mourning. At gc2b we have been angry. At gc2b we have been fighting. As a Black/Latinx owned brand with Black leadership, we have BEEN familiar and in constant pain by murders, violence, and police brutality of Black people in the United States. George Floyd, Breonna Taylor, Sean Reed, Tony McDade, Iyanna Dior, and countless others look like our family. This knowledge, experience, and resiliency is embedded in our company. Not only do we support the protests, calls to justice, and action being taken to dismantle white supremacy, we stand in firm solidarity with ALL Black lives! We will continue to do the work that is necessary for the justice and liberation of ALL Black people.

As an independently-owned small business, an important component of this work is continuing our commitment to uplift and support our community in tangible ways. In 2019, we raised $8,121 for Marsha P. Johnson Institute through the 'Rebel Roots' capsule collection. This past February, we raised $20,000 for Black Trans Travel Fund through the 'Safe Travels' capsule collection. We are proud to relaunch both 'Rebel Roots' & 'Safe Travels' capsule collections as one 'Black Trans Liberation' capsule benefitting 4 organizations, including Marsha P. Johnson Institute, BlackTransTravelFund, No Justice No Pride, and Emergency Release Fund. Your contribution in supporting the missions of these incredible community-oriented organizations is needed now more than ever. View the capsule collection here.

The fight against white supremacy is a marathon, not a sprint. Lock in.


Amount Raised

The collection raised: $61,167.37

Funds are divided and donated to the Marsha P. Johnson Institute, BlackTransTravelFund, No Justice No Pride, and Emergency Release Fund.

gc2b has also sponsored over 100+ LGBT organizations, and donated over 6000+ chest binders to be distributed to people in need through our donations program. We are committed to making our binders as accessible as possible, giving back to the community, and enabling local and global organizations to support their communities.

Visit our Donation Program page to learn more about the program. To view the full interactive donation partner map, click here.